Penguin and Gotham Books are celebrating the September 4 paperback release of Just My Type by offering you lovely Working for the Mandroid visitors the opportunity to win a copy of the book or as awesome poster of The Periodic Table of Typefaces. Just My Type is the NY Times bestselling book by Simon Garfield perfect for design and font geeks. It turns the history of fonts and their development into an entertaining guide of what fonts really say about designers and the message they’re trying to convey. Here’s a quick description of the book:
A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you?
Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)?
Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.
If you’d like to win a brand new paperback copy of Just My Type or a copy of the Periodic Table of Typefaces (to the right), enter the Rafflecopter form below. This contest is open to US mailing addresses only. There will be four winners – two books and two posters – and the contest will run through midnight central time next Saturday, August 18. Winners will be chosen via Rafflecopter and they will have 48 hours to respond via email before another winner will be chosen. Prizes are provided by the wonderful people at Gotham Books, so we thank them for the prizes for this contest.
If you know any graphic designers, font geeks, history buffs or readers who just love cramming their head full of trivia, they will love this book. Enter to win a copy below. Good luck!